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Why cotton rather than synthetic
A bath mat has one job and it is not decorative: it takes water off your feet and holds it until it can dry. Cotton fibres are hollow and swell as they absorb, so a cotton mat draws water in rather than moving it around, which is what a slick synthetic surface tends to do.
The second reason is washing. A mat that lives permanently damp on a bathroom floor needs washing far more often than people do it, and cotton takes a hot machine wash indefinitely. In the United States the same thing is often sold as a bath rug, and the choice of fibre matters there for exactly the same reasons.
Size, and why bigger is usually right
The common size is around 50cm by 80cm, which is enough floor to stand on with both feet while you dry. Smaller mats exist and they are a false economy: you end up standing half on the mat and half on a wet tiled floor, which is both cold and the reason bath mats slide.
Measure the floor beside your bath or shower tray before ordering. A mat that reaches the full length of the bath is more useful than a square one in the middle, and in a small bathroom the mat is often the only soft surface, so it is doing more work than its price suggests.
Slip, and what actually causes it
A cotton mat has no rubber backing, which some people expect and most do not need. On a textured or matt tiled floor a heavy cotton mat with water in it stays where it is put. On polished porcelain, sealed stone or vinyl it can slide, and the fix is a thin non-slip underlay sold for rugs, cut to size.
The other cause is a mat that is too small, because a foot landing half on and half off pushes it. That is worth checking before assuming the floor is the problem.
Washing, and how often
More often than most people manage. A bath mat is damp for hours a day and that is exactly the condition that produces smell, so a weekly wash at 40 degrees is the right rhythm. It also washes better than it looks like it will, because there is no backing to come apart.
Tumble dry on a low heat, which lifts the pile and keeps it absorbent. Between washes, hang the mat over the side of the bath rather than leaving it flat on the floor. A mat that dries fully between uses lasts several times longer and never develops a smell in the first place.
Pattern, colour and a bathroom that works
Because a bath mat is often the only pattern in a bathroom, it can carry more of it than a rug would elsewhere. A heritage floral or a dense archive print reads well underfoot and hides the marks that a plain pale mat shows within a week.
Warm, muted colours suit a bathroom with wood, brass or a roll-top bath. Cooler neutrals suit white tile and chrome. Either way, buy two and rotate them, so one is drying properly while the other is down. It is the single change that most extends how long a bath mat stays pleasant to stand on.